CONTENT AND COPYWRITING BY MADELIN
Why do YOU need a copywriter?
Copywriters and content writers exist to execute a cohesive brand communication plan and drive online and in person traffic through SEO-centric website and blog writing, print marketing, and email campaigns.
01
Competitive
The internet has really levelled the playing field: allowing small businesses to compete with behemoths, neutralizing the advantage of brick and mortar stores, and creating new spaces for businesses to find and interact with their customers. In order to maximize your online presence, you need a copywriter competent in SEO.
03
Quality
Quality website copy, blog copy, print copy, and advertising writing makes an important statement about your business. Are you clear, professional, and upfront? Or are you outdated, confusing, and unprofessional. Quality writing takes time and expertise that only a copywriter provides.
02
Consistancy
Online marketing relies on consistency of engagement, tone, quality, and content updates to be successful. Without a copywriter, businesses struggle to stay on top of these demands. Hiring a copy writer prevents your business from falling behind.
04
Familiarity
You interact with your customer every day and no one knows them better than you. Still, a copywriter can bring a level of curated and professional familiarity that will allow you to expand your base. We are equipped with the tools to turn your knowledge into professional and friendly communication.
As a seasoned tourism professional, I had the pleasure of meeting, serving, and celebrating people from all different backgrounds. This unique perspective makes me an excellent communicator and writer for a variety of audiences. From the blue collar worker to the city up-and-comer, my superpower is knowing how to speak their language!
On one hand, you have more contact with your customers than ever before! Social media and the rise of the internet has changed the game for businesses who are now building relationships with customers in new and inventive ways. On the other hand, this increased contact has made marketing more competitive and higher stakes, particularly as the world seems more divided than ever.